With billions of dollars of luxury spend trapped in China, retailers that don’t have…
Category:
Retail
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ConsumerCoronavirusRetailUncategorized
Social commerce platform RED has dramatically reduced its commission rate
by CBBC Staffby CBBC StaffSocial commerce has emerged in recent years as an integration of social media and…
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With the increasing relevance of livestreaming in China’s digital landscape in recent years, especially…
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Virtual meetings and a strong social media presence can help build relationships in a…
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Influencers are no longer an additional marketing tool, they are a must-have for brands…
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What are the key characteristics of China’s huge and diverse female consumers base, asks…
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China has become a trailblazer in the field of social commerce in recent years,…
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ConsumerCultureRetail
Laurie Underwood author of China CEO II explains shifting priorities of company bosses
by Paul Frenchby Paul FrenchDr Laurie Underwood and Professor Juan Antonio Fernandez first collaborated back in 2006 to…
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China often leads the world when it comes to establishing marketing trends. The annual…
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By Jack Porteous Acceleration of new technology in e-commerce Some argue that SARS sowed…