China’s consumer market is incredibly diverse, with various “consumer tribes” exhibiting distinct behaviours, preferences …
Author
Ran Guo
Ran Guo
For more information on China's food and drink sector contact Ran Guo on Ran.Guo@cbbc.org.cn
The market for organic products is relatively new in China. However, as the fourth …
Robynne Tindall speaks to F&B branding and marketing consultant and food writer Jessie Zhang …
China’s nutrition and supplements market is experiencing record growth thanks to rising health awareness …
Over the past 30 years, the fast-food sector in China has experienced remarkable growth. …
Ahead of China Consumer 2023, Focus speaks to Atul Chhaparwal, Managing Director of Diageo …
After three years of the Covid-19 pandemic, Chinese consumers are more aware of the …
China’s beer market accounts for 12% of global sales. Beer enthusiasts across the country …