Ran Guo

For more information on China's food and drink sector contact Ran Guo on Ran.Guo@cbbc.org.cn

How popular are organic products in China?

The market for organic products is relatively new in China. However, as the fourth largest organic market in the world…

5 months ago

The biggest trends in China’s hospitality industry

Robynne Tindall speaks to F&B branding and marketing consultant and food writer Jessie Zhang about how the pandemic has changed…

9 months ago

Practical Guide to China’s Nutrition and Supplements Market

China’s nutrition and supplements market is experiencing record growth thanks to rising health awareness and increasing disposable income among Chinese…

11 months ago

How KFC and McDonald’s conquered the Chinese market

Over the past 30 years, the fast-food sector in China has experienced remarkable growth. While Western giants like KFC and…

11 months ago

The China trends to know about in 2023

From e-commerce to the metaverse, Sandra Weiss from RedFern Digital reviews the biggest consumer trends in China for 2023 As…

11 months ago

How to navigate the world’s largest alcohol market

Ahead of China Consumer 2023, Focus speaks to Atul Chhaparwal, Managing Director of Diageo Greater China, about committing to being…

11 months ago

Practical guide to China’s food and drink market

After three years of the Covid-19 pandemic, Chinese consumers are more aware of the importance of health and food safety…

12 months ago

Tapping into China’s beer market

China’s beer market accounts for 12% of global sales. Beer enthusiasts across the country are now starting to experiment with…

1 year ago

In China, get your food ads right … or pay the price

China’s growing middle class and rising consumer awareness about the safety and origins of their food have driven demand for…

1 year ago

How to succeed in China’s food and beverage market

From functional foods to plant-based milks, Andrew Cameron, Head of Insights and Strategy at The Silk Initiative, tells RedFern Digital…

2 years ago