Xiaohongshu

The top 5 China business stories of 2022

From navigating zero covid measures and travel restrictions, to China’s embattled real estate sector, these were the five stories that…

1 year ago

How to grow your business on Xiaohongshu

Sandra Weiss from Redfern Digital explores how Chinese social media platform Xiaohongshu has evolved this year, and how brands can…

2 years ago

How does Xiaohongshu work and why is it so popular?

Often compared to Instagram or Pinterest, Xiaohongshu (or RED in English) helps users discover and buy luxury, fashion and beauty…

2 years ago