influencer

China Consumer 2023: UK Consumer Brands Meet Leading China Partners & Influencers

The second day of the China-Britain Business Council’s China Consumer 2023 programme took place on 5 July in CBBC’s London…

10 months ago

Should you hire a virtual influencer to promote your brand in China?

From Tesla to Bulgari, an increasing number of brands are choosing to collaborate with CGI/AI-generated influencers to promote their products…

2 years ago

Meet the influencers: KOL insiders reveal their secrets

Influencers are no longer an additional marketing tool, they are a must-have for brands in China. Three influencers share their…

4 years ago