The scale and penetration rate of e-commerce in China is already astonishing, and this plan aims to push it to new heights. According to the plan, the volume of e-commerce transactions in China reached RMB 37.2 trillion (£4.2 billion) in 2020 and is expected to reach RMB 46 trillion (£5.2 billion) by 2025. E-commerce related employment is expected to reach 70 million by 2025, as e-commerce is further integrated with primary, secondary and tertiary industries across the country.
The key aspects of the plan focus on enlarging and regulating cross-border e-commerce, encouraging sustainability and eco-friendly growth, new consumption scenarios (such as so-called ‘phygital’ retail) and enabling the expansion of e-commerce in more remote areas to support rural revitalisation. Some specific policy plans are described below:
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