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Despite escalating trade tensions between the United States and China, Chinese e-commerce apps like Taobao and DHgate have experienced a remarkable surge in global popularity. This trend underscores the complex interplay between consumer behaviour, social media influence, and international trade policies. In April 2025, Chinese e-commerce platform Taobao, operated by Alibaba, catapulted from 47th to 5th place among free apps on the US Apple App Store. Similarly, DHgate, a platform…
