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What are the current regulations for live streaming in China?

by Robynne Tindall
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With the increasing relevance of live streaming in China’s digital landscape in recent years, especially in the realm of e-commerce, regulations are frequently updated and change to restrict fraudulent and illegal activity and misinformation Live streaming has become an essential way to create buzz and drive sales for companies operating in China across a wide range of industries. Companies that get it right can benefit greatly from the fast-paced live…

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