social commerce

Social commerce platforms like Douyin are playing an increasingly important role in the luxury …

Platforms like Douyin and Kuaishou are occupying an increasing share of China’s lucrative e-commerce …

China’s most successful influencers – and their route to the top – all have …

From Li Jiaqi to Kim Kardashian, it’s no secret that influencer marketing can be …

Launching an e-commerce presence in China requires careful consideration: should you choose an e-commerce …

JD and Tmall may be top of mind when it comes to e-commerce, but …

From Douyin to Taobao, everyone is getting in on the live streaming market in …

An increasingly health-conscious China still has an appetite for foreign vitamin and supplements brands, …

With the increasing relevance of live streaming in China’s digital landscape in recent years, …

China has become a trailblazer in the field of social commerce in recent years, …