social commerce

Social commerce platforms like Douyin are playing an increasingly important role in the luxury…

Platforms like Douyin and Kuaishou are occupying an increasing share of China’s lucrative e-commerce…

China’s most successful influencers – and their route to the top – all have…

From Li Jiaqi to Kim Kardashian, it’s no secret that influencer marketing can be…

Launching an e-commerce presence in China requires careful consideration: should you choose an e-commerce…

JD and Tmall may be top of mind when it comes to e-commerce, but…

From Douyin to Taobao, everyone is getting in on the live streaming market in…

An increasingly health-conscious China still has an appetite for foreign vitamin and supplements brands,…

With the increasing relevance of live streaming in China’s digital landscape in recent years,…

China has become a trailblazer in the field of social commerce in recent years,…