KOL

Post-Covid trends in China’s consumer sector

REDFERN DIGITAL AND CBBC HAVE PARTNERED TO PRESENT A FOUR-PART SERIES ON DIGITAL RETAIL IN CHINA. THIS FINAL PART EXPLORES SOME OF…

3 years ago

Meet the influencers: KOL insiders reveal their secrets

Influencers are no longer an additional marketing tool, they are a must-have for brands in China. Three influencers share their…

4 years ago