After three years of the Covid-19 pandemic, Chinese consumers are more aware of the importance of health and food safety than ever, giving rise to new trends that are driving growth in China’s food and beverage (F&B) industry. This represents new investment opportunities in the F&B sector for UK companies, as Kristina Koehler-Coluccia from Woodburn Accountants & Advisors explains Projections suggest that revenue in the Chinese food market will amount… …
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food safety
China’s growing middle class and rising consumer awareness about the safety and origins of their food have driven demand for better products. Chinese authorities are also implementing higher standards across everything from beverages and food additives to detergents, contaminants and test methods, writes Kristina Koehler-Coluccia from Woodburn Accountants & Advisors A crisis in food confidence began in China in 2008, when melamine was found in locally produced baby formula, sickening… …