Consumer

The lucrative Chinese consumer market and how UK brands can effectively engage with it was the subject of the expert-led consumer breakout session at the UK-China Business Forum 2025 Chaired by Celine Tang, Retail & E-commerce Sector Lead, China-Britain Business Council, the session featured insights from David Haigh, Chairman and CEO, Brand Finance Plc; Jack Porteous, Commercial Director, TONG Global; Kai-Chuan Chao, Commercial and Cultural Partnerships, East Asia Lead, The …

China Consumer 2024, which took place on 14 October at London’s 4 Hamilton Place, saw over 200 delegates in attendance as brands and entrepreneurs joined expert speakers to understand the latest news, trends and opportunities in China’s growing consumer market CBBC’s newly appointed Chief Executive Peter Burnett opened the event, stating that China will be the single largest growing consumer market by 2030 and will contribute 40% of the worldwide …

Traditional Chinese festive occasions like Mid-Autumn Festival represent an important opportunity for brands. But with consumer trends around Chinese festivals evolving, how can brands keep their marketing relevant? Mid-Autumn Festival, which falls on 17 September this year, is one of many occasions in the Chinese calendar that brands need to keep an eye on. Beyond their cultural significance, national holidays are also important drivers of consumption, marking rises in spending …

Join CBBC for an evening of cocktails, drinks and canapés on a roof terrace overlooking Hyde Park at an Autumn Reception on 14th October at 4 Hamilton Place in Mayfair, London. The reception this year will take place directly after CBBC’s flagship China Consumer conference, with speeches commencing at 5.30pm (attendance at the reception is complimentary for China Consumer 2024 attendees). CBBC’s Autumn Reception always provides a fantastic platform for …

China Consumer remains CBBC’s flagship consumer event and is a must-attend for any UK brand interested in making its mark in the Chinese market. With China undoubtedly a powerful engine for global growth, the country is emerging as a test lab for the future, with future global trends in retail, marketing and commerce sown and grown in China’s vast and highly sophisticated consumer marketplace.   With leading expert speakers and global brand representatives speaking on topics ranging from sustainability to rising consumer industries and …

The market for organic products is relatively new in China. However, as the fourth largest organic market in the world and the biggest in Asia, China is an increasingly important buyer of organic products and offers interesting business opportunities with a large potential for growth, writes Kristina Koehler-Coluccia, Head of Business Advisory, Woodburn Global The perception of terms like ‘organic’, ‘natural’ or ‘bio’ is different in China. People in the …

Despite shaky economic figures, analysts and consumers alike remain “cautiously optimistic” about the potential for the consumer market to strengthen China’s post-Covid economy, writes Qing Na from Dao Insights Although lower than the expected growth forecast between 6.7% and 7% in Q2, China’s 6.3% annual growth rate in April to June suggests that the world’s second-largest economy is continuing to heal. Nevertheless, a consensus appears to have been reached amongst economists: …

While baijiu and whiskey are still the most widely popular spirits in China, gin is slowly becoming the spirit of choice among young Chinese drinkers. Coquina Restrepo finds out more about China’s growing gin market Gin is a relatively new spirit on the shelves of Chinese bars, but it has distinguished itself as the chameleon of drinks. It’s not too sweet, not too strong and can be blended to have …

Are Chinese shoppers more discerning than their Western counterparts when it comes to demanding supply chain transparency? It’s clear that sustainable brands will increasingly have the edge in 2023, so how should you communicate with Chinese consumers about the credentials of your products? Like people in countries all over the world, Chinese consumers are experiencing the effects of climate change and unmanaged waste products first-hand and are concerned about the …

As another Chinese consumer brand falls foul of the Chinese government by concentrating its budget on quick fix marketing, what can companies learn about allocating their priorities in the China market? Asks Mark Tanner from China Skinny “If you protect yourself from the sun, you will be whiter than others. If not, you will be uglier,” so said a controversial sun hat advertisement last month on Douyin from the multi-billion …