From partnerships with local distributors to live streaming with KOLs, Mark Tanner of The China Skinny looks at the factors that could be threatening your IP and brand image in China As Omicron outbreaks spread in many cities across China, there is little to no likelihood of China opening up in the first half of 2022, and just a slim chance that we may start to see signs of a… …
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anti-counterfeiting
The CBBC has been instrumental in helping the Chinese authorities crackdown on an international counterfeiting operation costing British companies millions, writes Tom Pattinson The work of the CBBC has been hailed as a major contributing factor in the successful crackdown on intellectual property (IP) infringements of two British companies. The sale of millions of pounds’ worth of fake Castrol and Shell lubricants was stopped in a series of dramatic raids …