The rapid pace of change in China and the appetite for good design represents a major opportunity for innovative UK companies. However, the scale of the market means that SMEs and startups can often feel lost knowing how to break into China, let alone succeed A recent CBBC webinar hosted by Mark Hedley, Director of Tech and Knowledge Economy at CBBC and featuring an expert panel including John Mathers, chair…
How to succeed in China with innovation and design
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