Nestled in the heart of Shanghai, the China Europe International Business School (CEIBS) is more than just a business school; it’s a gateway between East and West, equipping professionals with the knowledge and skills to navigate a rapidly changing global economy
Founded in 1994 through a partnership between the Chinese government and the European Union, CEIBS has grown into one of the world’s leading business schools, shaping the future of global business leadership.
Walking through the doors of CEIBS, students are met with a world-class faculty, cutting-edge research, and an extensive international network. The institution has expanded beyond its Shanghai base, establishing campuses in Beijing, Shenzhen, Zurich (Switzerland) and Accra (Ghana). This global footprint allows CEIBS to foster a truly international perspective while maintaining deep roots in China’s dynamic economy.
Education has long played a crucial role in fostering strong relations between the UK and China. Keeping educational channels open and away from the politics of the day is essential to ensuring long-term collaboration and mutual understanding. CEIBS’ engagement in global education and research underscores the importance of cross-border learning and exchange, providing a neutral space for dialogue and cooperation in an often complex geopolitical landscape.
CEIBS is deeply engaged in bridging businesses from China and Europe, fostering an environment where collaboration can thrive. Many of its alumni work in leadership positions within multinational corporations, leveraging their education to drive strategic collaborations between European and Chinese businesses. These initiatives are crucial in addressing future economic challenges and creating innovative solutions through cross-border cooperation. By strengthening these ties, CEIBS alumni help multinational companies expand their reach and integrate best practices from both markets.
At its core, CEIBS offers a range of programmes designed for professionals at every stage of their careers. The English full-time MBA, a flagship offering, is consistently ranked among the world’s best, attracting students from diverse backgrounds who are eager to immerse themselves in a rigorous, globally focused curriculum. The programme lasts either 12 or 16 months, catering to different professional needs. Subjects such as ESG and sustainability are increasingly popular, reflecting the growing demand for responsible business practices.
For professionals looking to gain in-depth knowledge of China while maintaining an international outlook, CEIBS provides an invaluable experience. Around 70%-80% of MBA students are Chinese, with 20-30% coming from international backgrounds, fostering a diverse and dynamic learning environment. Many students seek to build networks, gain insights into multinational corporations operating in China, or prepare for global roles. Others come from Africa, the US, Vietnam, and Korea, drawn by CEIBS’ strong focus on global leadership, multicultural management, and cross-regional business strategy. The Accra campus further strengthens CEIBS’ connections with African business leaders, creating a unique East-West-Africa exchange.
For those already in leadership roles, CEIBS’ part-time Global Executive MBA (GEMBA) is a sought-after programme that blends academic insight with real-world impact. Designed for senior executives, it offers a flexible schedule that allows participants to continue leading their organisations while sharpening their strategic thinking and leadership skills. The curriculum is steeped in cross-cultural management and global strategy, preparing business leaders to navigate the complexities of an interconnected world.
Beyond traditional degree programmes, CEIBS’ Executive Education offerings provide short-term, high-impact courses covering everything from digital transformation to finance and leadership. These programmes help professionals stay ahead in an era of rapid technological and economic change.
CEIBS has also produced an impressive roster of alumni who have gone on to make significant contributions in their respective industries. Other alumni have moved into leadership roles at multinational corporations, innovative start-ups, and influential policy-making institutions. Many alumni are actively working to foster deeper ties between Chinese and European businesses, ensuring that both regions benefit from shared knowledge, technological advancements, and market opportunities.
Co-Dean Zhang Weijiong recently reflected on the institution’s role in shaping the future of business, stating, “We see ourselves as a bridge between China and the rest of the world, providing insights that help business leaders understand the nuances of both markets.” His perspective highlights CEIBS’ commitment to fostering innovation, encouraging entrepreneurship, and ensuring that students remain adaptable in an ever-evolving global landscape.
CEIBS doesn’t just prepare students for the future; it actively engages in shaping global business discussions. The school’s ‘China and the World’ forum has become a major platform for discussing China’s role in international markets. In a world where economic relations between China and the West are continuously evolving, such discussions are invaluable.
Research at CEIBS is also at the forefront of understanding economic trends. A recent policy paper explored the challenges and opportunities facing China’s economy in 2025, asking the pivotal question: “Can bold policies drive a turnaround?” This kind of thought leadership positions CEIBS as a key player in global economic discourse, providing both students and industry leaders with crucial insights into China’s evolving market dynamics.
The school’s engagement in broader economic dialogues extends to international collaborations such as the UK-China Economic and Financial Dialogue. These initiatives highlight the importance of understanding China’s economic policies in the context of global markets and reinforce CEIBS’ role as a vital bridge between East and West.
With each passing year, CEIBS continues to evolve, ensuring that its graduates are not only prepared for the business world of today but are also equipped to shape the business world of tomorrow. As the global economy grows more interconnected, institutions like CEIBS will remain essential in developing the next generation of leaders who can navigate both the complexities and opportunities of an ever-changing world.
