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With a value of over £17 billion and companies like Tencent and NetEase leading the way, China’s e-sports market is ripe with opportunities for British businesses – from technology companies to consumer brands and beyond. Jack Forsdike finds out more It is no secret that China’s games industry is colossal, but there’s also a specific market within the games industry that is becoming too big to be ignored: e-sports. E-sports…
