China Voices: What makes Chinese consumers unique?
Two key opinion leaders, the head of brand partnerships at Douyin (China's TikTok) and Jing Daily's editor in chief share their insights on the Chinese consumer
In the run-up to China Consumer 2024, we’re sharing insights on the China consumer market from some of the key speakers at the event
In this article, Demi Shi, Head of Brand Partnerships at Douyin E-commerce Global; Jing Zhang, Global Editor in Chief of Jing Daily and Jing Meta channels; and leading key opinion leaders Amy Zhong and James Smith share their thoughts on what makes Chinese consumers unique.
