Demi Ping

For more information about the retail and e-commerce sector contact CBBC's sector lead Demi Ping on demi.ping@cbbc.org.cn

How to prepare your logistics for Singles’ Day

The priority for most brands as Q3 draws to a close is ensuring that plans have been finalised and locked…

3 years ago

A beginner’s guide to marketing for China’s Singles’ Day

The priority for most brands as Q3 draws to a close is ensuring that plans have been finalised and locked…

3 years ago

11 takeaways from China’s 11.11 Singles Day

Jack Porteous of Samarkand Global provides eleven key takeaway points from this year's Singles Day that retailers can learn from…

3 years ago

Singles Day breaks records – again – thanks to luxury sales

China's now-famous Singles Day sales, held on November 11th (11.11), has become a lifeline for overseas brands in the midst…

3 years ago