Confused by recent reports and analysis of China’s biggest omnichannel shopping festival Double 11’s performance and significance in current marketing…
The rapid expansion of China’s real estate market and the growing urbanisation process have also lead to the growth of…
China has been the world’s largest apparel manufacturer and exporter for over a decade. However, in recent years, the expansion…
The launch of ChatGPT has made AI a global talking point, and while many debate the pros and cons of…
Ahead of China Consumer 2023, Focus speaks to Managing Director of innovative consulting company FaberNovel, Rachel Daydou, about digital innovation,…
China’s most successful influencers – and their route to the top – all have something to tell us about China’s…
The gold-paved streets of China’s live streaming landscape have attracted many brands and even encouraged some to try and replicate…
China’s sportswear market is set to become the world’s largest, propelled by government initiatives, changing trends, and growing health awareness.…
Following October's 20th Party Congress, China has started to be more open about its push for the revival of supply…
Singles’ Day (also known as Double 11 or 11.11) is the world’s biggest shopping festival – that much became clear…